YOU’VE FOUND A PRODUCT MARKETING SPECIALIST
Welcome! I’m Emily Turner.
I am experienced in helping businesses find a voice that connects with target audiences. I execute go-to-market strategies that reach customers and craft messaging to increase conversion and build loyalty. No challenge is too big. I get you moving forward.
THE BIG PICTURE
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50+
PROJECTS DELIVERED
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1 MILLION
WORDS MANAGED
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9
COUNTRIES ACTIVATED
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15 YEARS
PRODUCT EXPERIENCE
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8 YEARS
IN LEADERSHIP
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2 million
BUDGET OVERSEEN
MY SERVICES
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What I do: I develop a brand voice that cuts through the noise and grabs attention. Working independently or with designers and agencies, I align the tone with the creative vision to connect with your audience. I carry out competitor research and refine messaging based on user research to ensure maximum impact.
Why it matters: The right tone builds trust, drives action and helps your customers clearly understand the problem you are solving. I make sure your messaging is heard and also connects emotionally.
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What I do: Whether launching a product, refining positioning or exploring new markets, I define your go-to-market approach, identify target audiences and craft messaging that converts. I work independently or with commercial teams to drive your customer pipeline while lowering customer acquisition costs and maximising customer lifetime value.
Why it matters: A strong, adaptable product marketing strategy aligns your offer with business goals and customer expectations. This drives immediate revenue and sets you up for sustainable, scalable growth.
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What I do: I create high-impact content that showcases your product or service, tailored to your target audience. My experience includes landing pages, blogs, technical or educational content, interviews, testimonials, sales enablement collateral, newsletters and social posts. I use analytics and research to ensure content is effective across customer touchpoints.
Why it matters: Strong content builds authority and trust, encouraging prospects to return and convert into loyal customers. Connecting emotionally generates more leads, higher sales and deeper customer relationships.
WHO I HAVE WORKED WITH
How do I make life easier for you?
No team? No problem. I handle strategy and execution so headcount can stay low
No marketing experience? I am known for being a trusted expert and delivering results
Need the budget to stretch? My entrepreneurial approach maximises scant resources
Limited time? I move fast and need minimal input so you can focus on the business
WHAT PEOPLE SAY ABOUT ME
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"Emily led the creation of a new digital education platform for early stage entrepreneurs. I recommend her highly for product marketing and content. She combines being open minded and highly creative with the ability to get things done at a detailed level. She excels at working collaboratively to remove roadblocks and make things happen. She is great fun, and conveys huge passion and energy for all things digital"
Anna Jones, Europe Director of Data & Innovation at Proforest & former Entrepreneurship Director, Virgin Unite
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“Emily is a brilliant product marketing leader who delivered exceptional results at Dream Yacht. Her strategic approach to product marketing and multi-channel execution drove sales, even in the challenging post-Covid period. Her leadership in managing a large-scale, multilingual website overhaul saw site visits increase in the US and Europe. Her YouTube SEO strategy significantly boosted views and impressions. She’s not only results-driven but also a collaborative and inspiring leader. I highly recommend her to any business seeking transformative marketing growth"
Dan Lockyer, former Deputy CEO, Dream Yacht
SEND ME A MESSAGE
Interested in working together? Tell me a little about your needs and I will reply within two business days.