IMPROVING WOMEN’S HEALTH
PLATFORM: Website
WHAT I WORKED ON:
Product marketing strategy
Website content strategy and creation
Vira Health is on a mission to extend the healthy life expectancy for women. It combines data, clinical best practices and behaviour change to solve the health and quality of life problems that affect billions worldwide.
The project: Expand women’s health support beyond menopause to include contraception, hormonal conditions, fertility, pregnancy, parenting and menopause.
Scope: Draft content and product messaging within a members-only area of Vira Health’s website. Content included women’s stories, educational blog posts and signposting to care team support for onward referral.