menopause education & pelvic floor therapY
PLATFORM: App
WHAT I WORKED ON:
Product marketing strategy
App content audit, strategy & creation
Kaia Health is a digital therapeutic company that covers 65 million lives globally. It uses evidence-based treatments for musculoskeletal conditions and COPD to empower users to self-manage their condition.
The project: Create educational lessons about menopause for Kaia Health’s app. The lessons sit alongside pelvic floor therapy content.
Scope: Audit existing content, draft course outline and content, plus provide medical references. I worked with Kaia Health’s team to meet the needs of their audience while promoting our product. Content covered medication and lifestyle changes that help symptom management during menopause.
